Our work·Change at scale
A thousand coaches, trained for the conditions NHS staff were actually working in.
At the onset of COVID-19 it was clear that frontline staff would need free wellbeing support, and that the coaches and therapists offering it would need to be ready for conditions none of them had trained for. We co-developed the training approach, then delivered it.
NHS COVID-19 coaching approach. Training design and delivery for 1,000+ wellbeing professionals.

What happened, and what came of it.
Our experience inside psychological services and the NHS made one thing obvious early in the pandemic: people on the frontline would need access to free wellbeing support to cope with the demands being placed on them.
Volunteers from every corner of the coaching profession were willing. What they needed was a shared, consistent approach to supporting NHS staff in extreme conditions.
We helped co-design a training approach for volunteers from all areas of the coaching discipline, to ensure consistency, quality and effective support for the NHS staff who needed it at that moment.
Over 1,000 coaches have been trained to date.
The approach was accredited by the Association for Coaching.
More of the work
Related cases.
A selection from the same strand. The wider archive is on the our work page.
From the same strand

Devon Digital Accelerator
Devon NHS STP
We provided the change management programme and the research evaluation, delivered as learning reports, to the Devon NHS STP. It supported the rapid rollout of online consultation across general practice, and then fed the national change programme during COVID-19. The work won a Digital Innovation Award, and NHS England subsequently commissioned us to coach the national primary care digital transformation team.

Primary Care Digital Optimisation
Devon, 120+ teams
Our change management service run as a regional programme to over 120 NHS teams across the whole of Devon. Regional conferences, leadership coaching to build change capability inside the teams rather than around them, and educational assets every team could keep using after we left.

Coaching selection framework
National, multi-stakeholder
Research and development, with multiple stakeholders, of a key skills framework and a selection tool for recruiting coaching professionals into medical contexts where trauma is a risk. The tool was used to select 500 coaches from a pool of over 2,000 applicants, and was endorsed by all the national coaching bodies.
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Something like this on your desk?
Tell us what you are trying to land and we will say honestly whether we have done something close to it before, and what we would formulate first.
30 minutes · Senior psychologist · No preparation needed